Francis A. Hondal
Francis A. Hondal is the former president of loyalty and engagement at Mastercard, where she led a global P&L, the development of new products, strategic partnerships and B2B services that enable exceptional consumer experiences through loyalty, rewards, and performance-based marketing services for enterprises worldwide. She served as a member of Mastercard’s Management Committee.
Francis has over 30 years of experience in consumer marketing, finance, and international general management. She previously led credit and loyalty products globally for Mastercard, responsible for growing usage and preference of Mastercard-branded products. She has been a passionate advocate for consumer-centric strategies leveraging insights and technologies that influence consumer engagement and build brand affinity throughout her career. For Mastercard in Latin America and the Caribbean, she was responsible for the development, management, and marketing of all products and solutions, as well as Mastercard Advisors consulting, data and analytics services. Prior to joining Mastercard in 2011, she launched a business development and marketing service firm after a 17-year career at American Express, where she held various senior-level general management, product and finance roles within international consumer services.
She currently serves on the board of Bath & Body Works, Inc. (formerly L Brands, Inc.) and Equitable Holdings, a financial service holding company comprised of two complementary and well-established principal franchises, Equitable and AllianceBernstein. She also serves on the FIU Foundation Board as executive co-chair of Marketing committee. Francis is a first-generation Cuban-American and has been named to ALPFA/Fortune’s Top 20 Most Powerful Latina Women in corporate America several times.
She has a bachelor’s degree in Finance and International Business and an MBA from Florida International University (FIU). Francis lives with her family in Miami.